Posts by Katy Boyer
Why Gen Z Should Be on Your Radar — and How to Win Their Business

Move over, Millennials — Gen Z is quickly becoming one of the most powerful consumer groups in the restaurant industry. Born between the mid-1990s and early 2010s, Gen Z isn’t just the future of your customer base — they’re already making dining decisions today. With billions in spending power and a passion for convenience, tech, and values-driven brands, ignoring them means leaving serious money on the table.

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Partnering for Growth: Q&A with Charlie Balazs, Worldpay Account Executive

Meet Charlie Balazs, a top-performing Worldpay representative who has leveraged his partnership with Zuppler to offer previously unwinable merchants a cost-saving ordering solution. In this Q&A, Charlie shares how he is shifting his focus to these restaurant opportunities by providing clients with a sleek POS solution that saves them money on processing. Discover how he made the most of this collaboration and his experience through a conversation with Zuppler’s VP of Partnerships, Jake Wallace. 

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Partnering for Growth: Q&A with Brian Bolander, Worldpay Account Executive

Meet Brian Bolander, a top-performing Worldpay representative based in Terre Haute, who has leveraged his partnership with Zuppler to achieve remarkable results in the restaurant sector. In this Q&A, Brian shares how he tapped into new market opportunities, providing clients with Zuppler’s enhanced suite of ordering solutions and delivering streamlined service that has set him apart. Discover how he made the most of this collaboration and the impact it has had on his clients’ success through a conversation with Zuppler’s VP of Partnerships, Jake Wallace. 

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A Comprehensive Guide To Crafting Successful Campaigns

Creating successful marketing campaigns is like preparing a signature dish – it requires the right ingredients, a dash of creativity, and a touch of strategic flair. In this comprehensive guide, we'll dive into the key elements that make a campaign not just successful but extraordinary. From setting clear objectives to creating engaging content, we've got your back. Let's embark on this culinary journey of marketing mastery and turn your campaigns into a feast for your customers.

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